4U
TERMS AND CONDITIONS OF USE
Versión 2.3 | Effective: September 2026
Applies to: Buyers • Insiders • Sellers • Creators
Available on Google Play Store and App Store (iOS) • Domestic and international operations
T1 •PLATFORM OPERATORS
The 4U platform is operated by two legal entities depending on the jurisdiction and type of user operation:
| FINDIT SAS (Colombia) | 3SENSE TECHNOLOGY LLC (Florida, EE.UU.) | |
| NIT / EIN | NIT 901.638.597-0 | EIN 36-4910894 |
| Address | Cll 2 S 20 211, Medellin, Colombia | 19391 SW 15 ST, 33029, Florida, EE.UU. |
| Support | soporte@4u.social | support@4u.social |
| Data / Privacy | datos@4u.social | privacy@4u.social |
| Applies to | Users domiciled in Colombia or transacting in COP. | Users outside Colombia or transacting in USD under the Global Plan. |
Where these Terms refer to '4U' or 'Operator' without specifying the entity, it shall be understood to refer to the responsible entity per the user's jurisdiction as shown above. Both entities operate under the same service and protection standards described herein.
T2 •ACCEPTANCE OF TERMS
Accessing and using the 4U platform constitutes express, voluntary, and informed acceptance of these Terms and Conditions of Use, the Privacy Policy, and the Community Guidelines, all of which are mandatory and binding. Anyone who does not accept them must refrain from using the platform.
By creating an account or completing any transaction through 4U, the user declares having read and accepted all provisions in full. This digital acceptance is fully valid pursuant to Article 824 of the Colombian Commercial Code, Law 527 of 1999, and the equivalent regulations of the user's jurisdiction.
Acceptance is logged with date, time, versión number, and technical identifiers for evidentiary purposes. A technical failure in logging does not affect the validity of the agreement when the user in fact accessed and used the platform, which constitutes acceptance by conclusive conduct.
T3 •LEGAL NATURE AND OPERATING MODEL
4U is a social commerce platform operating under a marketplace model. It acts exclusively as a technology intermediary and contact portal (within the meaning of Article 53 of Law 1480 of 2011) that facilitates direct connections between Sellers (manufacturers, importers, and distributors) and Buyers (end consumers), without being a party to the sale and purchase agreement entered into between them.
4U is NOT a seller, producer, distributor, owner, custodian, or guarantor of the products listed on the platform. The sale and purchase relationship is established directly between the Seller and the Buyer. The Seller is solely responsible for the quality, authenticity, legality, delivery, legal warranty, and after-sale service of its products. 4U does not intervene in pricing decisions or assume any obligation of result regarding delivery or product conformity.
Applicable legislation includes: Colombian Law 527 of 1999, Law 1480 of 2011, Law 1581 of 2012, Decree 1377 of 2013, and the equivalent regulations of each jurisdiction for international users.
SAFEGUARD OF NON-WAIVABLE RIGHTS: nothing in these Terms limits, restricts, or waives the non-waivable rights that Law 1480 of 2011 and other consumer protection regulations recognize for consumers. Any clause that contravenes such rights shall be null and void to that extent by operation of law, without affecting the validity of the rest of the document.
T4 •DEFINITIONS AND ROLES
The following table summarizes the roles within the 4U ecosystem:
| Role | Who they are | What they can do |
| Buyer | Natural person over 18 who purchases products through the platform. Insiders are a subset of Buyers with additional benefits. | Browse, buy in Drops and lives, follow Sellers and Creators, leave reviews. |
| Insider | Buyer who additionally holds an active paid membership. Not a separate role — retains all Buyer rights plus membership benefits. | Everything a Buyer can do, plus priority access to private Drops and exclusive discounts. |
| Seller | Manufacturer, importer, or authorized distributor selling directly to the end consumer. | List products, create Drops, host live sales, manage orders and after-sale service. |
| Creator | Content creator who promotes Seller products in exchange for commissions or a commercial agreement. | Create shoppable content, participate in lives, generate affiliate links. |
| 4U / Operator | FINDIT SAS (Colombia) or 3SENSE TECHNOLOGY LLC (Florida), depending on jurisdiction. | Technology intermediary under a marketplace model / contact portal (Art. 53, Law 1480/2011). Not a party to the sale and purchase agreement. |
Additional definitions:
- Drop: a time- or quantity-limited sale event available exclusively through the 4U platform.
- Shoppable Post: an image or video post with tagged products and a direct purchase link.
- Live Sale: a live stream within the app in which the Seller or Creator presents and sells products in real time.
- Payment gateway: a technology service enabling electronic payments (ePayco for COP; Stripe or PayPal for USD).
- Personal data: any information that allows a natural person to be identified or made identifiable, as defined under Law 1581 of 2012 and equivalent regulations.
- Cookies: text strings stored on the user's device to track activity and preferences, as described in the Privacy Policy.
- Force majeure: any unforeseeable or irresistible event beyond 4U's reasonable control that prevents compliance with its obligations, including natural disasters, cloud infrastructure provider outages, third-party cyberattacks, declared pandemics, acts of authority, and large-scale internet failures.
T5 •LEGAL CAPACITY AND REGISTRATION
T5.1 Capacity requirements
Use of the platform is reserved for natural persons over 18 years of age with full legal capacity to contract, and for legally constituted legal entities represented by a person with sufficient authority to bind them contractually. Persons under 18 may not register or use the platform autonomously. Any actions they take shall be the exclusive responsibility of their parents, guardians, or legal representatives. If a minor's registration is detected, the account will be immediately suspended and data deleted per the Privacy Policy. 4U is not intended for use by children under 13 under any circumstances.
T5.2 Registration process
To create an account the user must provide: full name, date of birth, mobile phone number, email address, delivery address, and identity document. 4U reserves the right to request additional identity verification (document photograph, selfie, or other KYC mechanisms) at any time to prevent fraud or comply with legal obligations. The user is solely responsible for maintaining the confidentiality of their login credentials. Any activity from their account will be presumed to have been performed by the account holder, unless unauthorized access is immediately reported to soporte@4u.social or support@4u.social. 4U will never request card details outside of the enabled electronic payment process.
T6 •SERVICE DESCRIPTION AND PURCHASE PROCESS
4U displays products and services from registered Sellers. The purchase process comprises:
- Log in to the platform and enter the delivery address.
- Select the product and review its features, price, and conditions.
- Add to cart, constituting an unequivocal expression of intent to purchase.
- View the ítemized total (product price, shipping costs, and any applicable charges).
- Select payment method and confirm the order.
- Receive the transaction summary and Seller details by email and/or in-app notification.
The sale and purchase agreement between Seller and Buyer is perfected upon payment confirmation. 4U facilitates the transaction but is not a party to that agreement.
T7 •PRICING, CHARGES, AND TRANSPARENCY
Prices are set freely by each Seller and include VAT where applicable, expressed in COP for domestic transactions or USD for international transactions under the Global Plan.
Additional charges: shipping costs, platform service fees, or other applicable charges will be displayed in a clear, ítemized manner before order confirmation, per Article 23 of Law 1480 of 2011. The Buyer will not be required to accept charges not disclosed in advance.
Price variation: prices on the platform may differ from the Seller's other channels. This is inherent to the marketplace model and does not constitute a deceptive practice. 4U does not guarantee the lowest available prices.
Availability: product availability is not guaranteed and may sell out at any time, particularly during Drops. The display of a product does not constitute an irrevocable offer to sell.
T8 •PAYMENT METHODS
The Buyer may pay through the methods enabled on the platform: electronic payment via ePayco (COP) or Stripe / PayPal (USD); electronic bank transfer where enabled; cash on delivery where available depending on the area and Seller.
4U does not store full credit or debit card details. Electronic payment processing is carried out by the applicable gateway under PCI-DSS standards. Gateways may charge additional fees disclosed before payment confirmation.
In the event of a cash payment without exact change, the remaining amount may be credited as a balance in the user's account (platform wallet) per the current operating model.
In the event of a technical failure in the payment gateway, 4U is not liable for delays or errors attributable to third parties, but will manage commúnication with the gateway to support timely resolution.
T9 •CANCELLATIONS, RETURNS, REFUNDS, AND PAYMENT REVERSAL
T9.1 Cancellations
The Buyer may cancel the order only before the Seller has confirmed shipment. Once in the shipment or delivery process, unilateral cancellations by the Buyer will not be accepted, without prejudice to the right of withdrawal and payment reversal described below.
T9.2 Right of withdrawal
Under Article 47 of Law 1480 of 2011, the Buyer has the right to withdraw from the purchase within five (5) business days of receiving the product, provided that: (i) the product has not been used; (ii) it retains its original packaging in good condition; and (iii) it does not fall within the excluded categories in T9.3.
To exercise this right, the Buyer notifies the Seller through the in-app support chat or at soporte@4u.social / support@4u.social within the stated period. The Seller must refund all amounts paid without deductions or withholdings, within the same timeframe as the original payment was made (for electronic payments: within 3 business days of return approval; for other methods: subject to applicable banking timelines). Return shipping costs are the Buyer's responsibility, except where the cause is attributable to the Seller.
Note: the refund timeline is determined by the original payment method and gateway processing times, not by a fixed 30-day period. Law 1480 of 2011 requires that the refund be made 'in the same term in which the payment was made' (Art. 47).
T9.3 Products not eligible for return or withdrawal
The right of withdrawal and voluntary returns do not apply to:
- Perishable or immediately consumable products (food, beverages, etc.).
- Personal care and hygiene ítems (opened cosmetics, underwear, brushes, etc.).
- Food supplements or health products once opened.
- Personalized or custom-made products.
- Products whose nature prevents hygienic or legal return.
- Services already fully rendered.
T9.4 Payment reversal (Article 51, Law 1480)
When a purchase was made using an electronic payment instrument (credit card, debit card, or other), the Buyer may request a PAYMENT REVERSAL directly from the instrument issuer (bank, fintech, or issuing entity), within five (5) business days from the date the Buyer became aware of a fraudulent or unauthorized transaction, should have received the product without receiving it, or received it defective or not matching the order.
The payment reversal is a direct relationship between the Buyer and their issuing entity, governed by applicable payment system rules. 4U is NOT a party to that process and has no control over its outcome. 4U will cooperate with payment gateways, issuers, and authorities by providing transaction records in its possession, without such cooperation implying any liability for the outcome of the reversal when it depends on a third-party decision.
T9.5 Responsibility and timeline table
The following table defines responsibilities, timelines, and costs per return reason:
| Reason | Responsible party | Resolution deadline | Shipping cost |
| Buyer error | Buyer coordinates return; Seller manages exchange | 5 business days from receipt of return | Buyer's cost |
| Seller error (wrong product shipped) | Seller coordinates pick-up and re-shipment | 2 business days to approve; 5 to resolve | Seller's cost |
| Product damaged in transit | Seller manages carrier claim and buyer resolution | 5 business days from report | Seller's cost |
| Product not found / unavailable | 4U notifies buyer; automatic refund | Up to 10 business days | N/A |
| Withdrawal right exercise (eligible products) | Buyer notifies; Seller coordinates pick-up | Refund in same timeframe as original payment (see T9.2) | Buyer's cost unless attributable to Seller |
Refunds will be processed through the original payment method. 4U will facilitate commúnication between the parties, but primary resolution responsibility lies with the Seller, without prejudice to the consumer's non-waivable rights under Law 1480 of 2011.
Legal warranty: product warranty is the Seller's and/or producer's responsibility under Articles 7 et seq. of Law 1480 of 2011. 4U grants no additional warranty on products but will facilitate the claims channel between Buyer and Seller.
T10 •AGE-RESTRICTED PRODUCTS
Age-restricted products may only be purchased by Buyers who are at least 18 years old (or the applicable legal minimum age in their jurisdiction), expressly confirm their age when selecting them, and present valid ID at delivery when required. The Seller or carrier may refuse delivery upon reasonable doubt about the recipient's age, in which case the Buyer may request a refund per T9. 4U bears no liability for deliveries to minors when the Buyer provided false age information. Restrictions apply exclusively to the restricted ítems when ordered alongside regular products.
T11 •USER-GENERATED CONTENT
By posting reviews, comments, images, or other content on the platform ('User Content'), the user grants 4U a worldwide, non-exclusive, royalty-free, sublicensable, and transferable license to use, reproduce, distribute, display, and adapt such content on the platform and in 4U marketing materials, for the duration of the account and for a maximum of twelve (12) months after account closure for commercial marketing purposes. For archival, commercial history integrity, and legal defense purposes, content may be retained in anonymized form indefinitely.
The user represents and warrants that their User Content: (i) is original or properly licensed; (ii) does not infringe third-party intellectual property, privacy, or image rights; (iii) does not contain false, misleading, or illegal information; and (iv) complies with 4U's Community Guidelines.
4U reserves the right to review, edit, or remove any User Content violating these Terms or the Community Guidelines, without prior notice and without liability to the user, to the extent permitted by law.
T12 •INSIDER MEMBERSHIP
The Insider membership is a paid subscription service granting the Buyer exclusive benefits: priority access to private Drops, special pricing, and exclusive content, among others. Insiders retain all Buyer rights and acquire additional benefits — no consumer protection is removed or restricted by the membership.
The Insider subscription renews automátically at the end of the contracted period (monthly or annual), unless the user cancels at least 24 hours before the renewal date from their account settings or by writing to soporte@4u.social / support@4u.social.
The user may cancel the membership at any time. Cancellation prevents the next renewal but does not generate a refund for billing periods already charged and enjoyed, except where a 4U service failure prevented access to the benefits for a period equal to or greater than 50% of the billing cycle.
4U reserves the right to modify membership benefits, price, or conditions with at least fifteen (15) days' prior notice. If the user does not accept the changes, they may cancel the membership without penalty before the changes take effect.
In accordance with Article 41 of Law 1480 of 2011, no minimum commitment clauses are imposed that would restrict the consumer's right to terminate the contract at any time after the first automatic renewal, without early termination penalties.
T13 •PROHIBITED CONDUCT
The following is strictly prohibited on the platform:
- Listing, offering, or selling counterfeit, adulterated, smuggled, or illegal products.
- Impersonating another person, company, or brand.
- Using the platform for money laundering, terrorism financing, or any illicit activity.
- Sending spam or offensive, discriminatory, violent, or pornographic content.
- Manipulating reviews, ratings, or any platform reputation mechanism.
- Using bots, scrapers, or other automated means without 4U's written authorization.
- Attempting unauthorized access to systems, accounts, or data of other users or 4U.
- Redirecting transactions outside the platform to avoid commissions or 4U's payment system.
- Decompiling, disassembling, or attempting to access the platform's source code.
- Publishing content involving minors in an inappropriate manner.
Violations may result in immediate account suspensión, retention of pending funds, and/or reporting to competent authorities, without prejudice to applicable legal action.
T13B •SPECIAL CONDITIONS FOR DROPS AND PROMOTIONAL SALE EVENTS
All Drops and time- or quantity-limited promotional sale events on the platform must comply with the following conditions. Failure to do so may result in sanctions by the SIC under consumer protection law:
T13B.1 Mandatory Drop disclosure
Every Drop published on the platform must include, in a clear, prior, and accessible manner before order confirmation:
- Exact event duration (start and end date and time).
- Maximum units available and per-user unit limit, if applicable.
- Stacking conditions: whether the Drop price is or is not combinable with other discounts, coupons, or Insider membership benefits.
- Geographic or shipping restrictions applicable to the Drop.
- Regular product price and Drop price, displayed in a clear, ítemized, and comparative format.
- Special return or withdrawal conditions for Drop products, if they differ from the general conditions in T9.
The SIC sanctioned e-commerce companies for failing to disclose these conditions during Black Friday 2024 (fines exceeding COP .068 billion, November 2025). 4U will verify that each Seller Drop meets these requirements before activation. Non-compliance by the Seller constitutes grounds for immediate Drop and account suspensión.
T13B.2 Legal warranty on Drop products
Products purchased in Drops retain the full legal warranty under Law 1480 of 2011. Requiring any documentation beyond the platform-generated purchase receipt to exercise the legal warranty is expressly prohibited. Sellers may not claim that Drop pricing limits or modifies the legal product warranty.
T13C •REQUESTS, COMPLAINTS, AND CLAIMS (PQR / CUSTOMER SUPPORT)
4U guarantees all users an accessible, traceable support mechanism with defined response timelines, per Article 58 of Law 1480 of 2011 and in response to SIC sanctions on platforms lacking adequate PQR systems (Rappi: COP .003 billion, April 2026).
T13C.1 Channel and case number
Users may submit a request, complaint, or claim from the app (My Orders → Report a Problem) or at soporte@4u.social / support@4u.social. The system will automátically generate a unique case number visible at all times from the app. Absence of a case number or inability to track status constitute reportable system failures.
T13C.2 Response deadlines
- Information requests: maximum fifteen (15) business days from submission.
- Product, delivery, or payment complaints: maximum fifteen (15) business days from submission.
- Acknowledgment of receipt with case number: within 24 business hours of submission.
If resolution depends on a third party (Seller, carrier, payment gateway), 4U will inform the user of management status and applicable timelines. Expiry without a substantive response entitles the user to contact the SIC (Colombia) or the competent authority in their jurisdiction.
T13C.3 Supervisory authority
Colombian users may file complaints with the SIC at www.sic.gov.co. International users may contact the consumer protection authority of their jurisdiction, independently of 4U's internal support mechanisms.
T13D •INSIDER MEMBERSHIP — FRICTION-FREE ENROLLMENT AND CANCELLATION
In response to FTC sanctions for deceptive enrollment and obstructed cancellation practices (Amazon Prime: USD .5 billion settlement, September 2025; Adobe: pending litigation 2024) and SIC sanctions for unauthorized membership charges (Rappi: COP .003 billion, April 2026), 4U guarantees:
T13D.1 Transparent enrollment
Before capturing any payment method, the user will see clearly and prominently on-screen:
- The exact price of the Insider plan (monthly or annual) inclusive of applicable taxes.
- The exact date of the first charge and first automatic renewal.
- The mechanism to cancel automatic renewal.
- That silence or inaction will result in automatic renewal and charge.
The user must confirm these conditions via an independent checkbox before completing enrollment. Enrollment without this checkbox actively confirmed is null and void.
T13D.2 One-step cancellation
The user may cancel the Insider membership at any time from Settings → Membership → Cancel, in a single step, without contacting support, without additional retention pages, and without penalties. Cancellation is immediate and the system sends written email confirmation within 30 minutes. Cancellation prevents the next charge but does not refund the current billing period, except for 4U service failures.
T13D.3 No unauthorized charges
4U will make no charges not expressly authorized by the user. Any unrecognized charge may be reported to support@4u.social for review and, if confirmed as an error, refunded within 5 business days.
T13E •SELLER IDENTIFICATION AND SUSPICIOUS ACTIVITY REPORTING (GLOBAL PLAN)
For operations under the Global Plan managed by 3SENSE TECHNOLOGY LLC, the platform complies with the INFORM Consumers Act (USA, effective June 2023), subject to the FTC's first enforcement action in September 2025 (Temu: USD million fine). Non-compliance may result in significant civil penalties under U.S. federal law.
T13E.1 Verification and identification of high-volume Sellers
Sellers exceeding two hundred (200) transactions or USD ,000 in gross revenue over a 12-month period must provide 4U with, and 4U must verify and display clearly on each product listing:
- Full legal name or registered business name.
- Registered physical address.
- Contact information (email and phone).
- Tax identification number (NIT, EIN, or equivalent).
This information must be visible and prominent across all interfaces — web, mobile app, Drop events, and live sales — not buried behind hidden links or multiple clicks.
T13E.2 Suspicious activity reporting mechanism
Every high-volume Seller listing under the Global Plan must include an accessible mechanism to report suspicious marketplace activity, available both electrónically (Report button in the app) and by telephone (reporting line in the platform support section). This mechanism must be present on all interfaces, including Drops, live sales, and any gamified or interactive shopping experience.
T13E.3 Seller responsibility
High-volume Sellers commit to providing truthful and current information for compliance with this section. Providing false or outdated information constitutes grounds for immediate account suspensión and may result in direct legal liability before U.S. regulatory authorities.
T14 •INTELLECTUAL PROPERTY AND INFRINGEMENT NOTICES
The '4U' brand, logo, platform design, source code, algorithms, databases, editorial content, and all other intellectual property elements are the exclusive property of 4U or its licensors. Reproduction, distribution, or modification without prior written authorization is prohibited. Use of the platform does not grant the user any intellectual property rights beyond the limited use necessary to access the services.
Third-party data attribution: geographic data used in shipping and location features are sourced from the 'Countries States Cities Database', licensed under Open Database License (ODbL) v1.0, in compliance with its terms.
T14.1 Intellectual property infringement notice
If a rights holder believes that content published on the platform infringes their rights, they may notify 4U at soporte@4u.social or support@4u.social including: (i) identification of the right allegedly infringed; (ii) location of the content (URL or identifier); (iii) a good-faith statement that the use is not authorized; and (iv) contact information. 4U will evaluate the notice and, where warranted, remove or disable the content within a reasonable timeframe.
T14.2 Counter-notice
A user whose content has been removed following an infringement notice may submit a counter-notice to soporte@4u.social or support@4u.social within 10 business days of the removal, including: (i) identification of the removed content; (ii) a good-faith statement that the content was removed in error or due to misidentification; (iii) contact information; and (iv) consent to the jurisdiction of the competent court to resolve the dispute. Upon receipt of a valid counter-notice, 4U may reinstate the content within 10 business days, unless the original complainant demonstrates that legal proceedings have been initiated. 4U acts in good faith as an intermediary and bears no liability for the final outcome of the dispute between the parties.
T15 •PLATFORM AVAILABILITY AND FORCE MAJEURE
4U commits to maintaining the platform at a minimum monthly availability of 99.5%, measured as the percentage of minutes in a calendar month during which core buying and selling functions are operational. Scheduled maintenance notified at least 24 hours in advance is excluded from this calculation.
In the event of an unplanned outage exceeding 4 continuous hours, 4U will notify affected users within 2 hours of detection and publish updates through official commúnication channels.
Force majeure: 4U will not be liable for failures caused by force majeure or acts of God (as defined in T4). In the event of force majeure, 4U will: (i) notify affected users within 48 hours of the event's onset or as soon as reasonably prácticable; (ii) adopt all reasonable measures to mitigate effects and restore service; and (iii) keep users informed on status and resolution progress. If the force majeure event persists for more than thirty (30) consecutive days, any user may terminate their account or subscription without penalty and, where applicable, receive a proportional refund for unused periods.
T16 •LIABILITY AND LIMITATION
T16.1 4U's liability
4U is responsible for: (i) correct platform functioning within the SLA in T15; (ii) accuracy of technical product information based on Seller-provided data; (iii) personal data protection per the Privacy Policy and applicable law.
T16.2 Exclusións from 4U's liability
To the fullest extent permitted by applicable law, 4U is NOT liable for:
- The quality, authenticity, suitability, legality, safety, or availability of products sold by Sellers.
- Seller failures in delivery, legal warranty, commercial warranty, or after-sale service.
- Failures in third-party payment gateways (ePayco, Stripe, PayPal, or others).
- Service interruptions due to force majeure, acts of God, or infrastructure provider failures.
- Indirect damages, loss of profits, data loss, consequential damages, or losses arising from use or inability to use the platform, except in cases of 4U's willful misconduct or gross negligence.
- False or incomplete information provided by the user.
- Conduct by other users (Sellers, Creators, or Buyers) that violates these Terms or applicable law.
T16.3 Role-differentiated liability cap
4U's maximum liability to each type of user, to the fullest extent permitted by applicable law, is limited as follows:
- To Sellers: the value of commissions or service fees actually received by 4U from that Seller in the calendar month immediately preceding the event giving rise to the claim.
- To Buyers and Insiders: the total value of transactions facilitated by 4U for that Buyer in the calendar month immediately preceding the event giving rise to the claim.
- To Creators: the value of commissions settled by 4U to that Creator in the calendar month immediately preceding the event giving rise to the claim.
For Colombian users: this limitation does NOT apply to the non-waivable rights recognized under Law 1480 of 2011 or Law 1581 of 2012, which prevail over any contrary contractual provision. It also does not apply in cases of 4U's willful misconduct or gross negligence.
T17 • INDEMNIFICATION
The user (Buyer, Insider, Seller, or Creator) agrees to indemnify, defend, and hold harmless 4U, its affiliates, directors, employees, and agents from and against any claim, demand, loss, damage, or cost arising from: (i) the user's breach of these Terms or applicable law; (ii) User Content posted by the user; (iii) violation of third-party intellectual property, privacy, or image rights; (iv) fraudulent or unlawful use of the platform; or (v) any third-party claim arising from products offered or sold by a Seller or promoted by a Creator.
SAFEGUARD FOR COLOMBIAN CONSUMERS: this indemnification obligation does not extend to attorneys' fees or legal defense costs when the user acts in their capacity as an end consumer (Buyer or Insider) under Law 1480 of 2011, as such clauses may be deemed abusive under Article 43 of that law. This limitation applies exclusively to the end-consumer role and does not apply to Sellers or Creators acting in a commercial or professional capacity.
This indemnification obligation survives termination of the account or these Terms.
T18 •TAXES
Each party is responsible for its own tax obligations. Sellers are solely responsible for reporting and remitting applicable taxes on sales made through the platform (VAT, withholding tax, income tax, or others per their jurisdiction).
For operations under 3SENSE TECHNOLOGY LLC (Florida, USA): under the Florida Marketplace Facilitator Law (FL § 212.05965, effective July 2021), 3SENSE TECHNOLOGY LLC may be required to collect and remit sales tax for the State of Florida and other U.S. states with applicable marketplace facilitator laws, on transactions facilitated through the platform. When this obligation applies, 4U will transparently disclose it to the Seller and Buyer, and the amount collected will be reflected in the transaction summary. The Seller is relieved of the obligation to collect sales tax in states where 4U acts as the marketplace facilitator, but retains its own tax obligations under its jurisdiction's law.
The Buyer is responsible for any import taxes, tariffs, or customs duties applicable to products shipped internationally under the Global Plan.
T19 •PRIVACY AND PERSONAL DATA
The processing of all users' personal data is governed by 4U's Privacy Policy (current versión), available at datos@4u.social / privacy@4u.social. By accepting these Terms, the user expressly authorizes data processing for the purposes described in that Policy. This authorization may be revoked at any time without affecting the lawfulness of prior processing.
T20 •ACCOUNT SUSPENSION AND TERMINATION
T20.1 By the user
The user may cancel their account at any time by writing to soporte@4u.social or support@4u.social. Cancellation does not relieve pending obligations (payments, returns, indemnifications). Data will be processed per the Privacy Policy.
T20.2 By 4U
4U may suspend or cancel accounts immediately and without prior notice upon: violation of these Terms or the Community Guidelines; provision of false information; fraudulent activity, identity impersonation, or unlawful use; request from a competent authority or court order.
Inactivity: for accounts inactive for more than 24 consecutive months, 4U will send a pre-cancellation notice 30 days in advance to the registered email. If the user does not respond or reactivate the account within that period, the account will be cancelled. If the account holds a wallet balance, the balance will be returned to the original payment method or, if not possible, the user will be notified for reclaim within 30 business days. Under no circumstances will wallet balances be withheld without justified cause.
T20.3 Appeals
A user who believes their account was unjustifiably suspended may submit a written appeal to soporte@4u.social or support@4u.social within 10 business days of the suspensión notice. 4U will respond within 5 business days.
T21 •ROLE-SPECIFIC CONDITIONS
Sellers: in addition to these Terms, Sellers are subject to the Seller Participation Agreement (current versión). In the event of conflict, the Seller Agreement prevails in matters specific to that role.
Creators: in addition to these Terms, Creators are subject to the Creator Agreement (current versión) or conditions agreed directly with 4U or the applicable Seller until a specific signed agreement is in place.
Insiders: in addition to these Terms, Insiders are subject to the specific membership conditions in T12 and the 'Insider Plans' section of the user dashboard. Insiders retain all Buyer rights at all times — membership adds benefits but does not remove or restrict any consumer protection.
T22 •AMENDMENTS TO THESE TERMS
4U may amend these Terms at any time. Material changes will be notified via email and in-app notification at least fifteen (15) calendar days in advance.
IMPORTANT NOTICE — ACCEPTANCE MECHANISM: If the user does not express written disagreement within the 15-day period and continues using the platform after the changes take effect, they will be deemed to have accepted the new Terms. If they do not accept, they may cancel their account without penalty within that period. This mechanism will not be interpreted as presumed consent when it would give rise to new charges or obligations on the consumer that were not clearly and previously disclosed (Arts. 43 and 50 of Law 1480 of 2011).
The current versión of these Terms will always be available on the platform and in the legal section of the app.
T23 •GOVERNING LAW AND DISPUTE RESOLUTION
These Terms are governed by the laws of the Republic of Colombia for users and operations under FINDIT SAS, and by the laws of the State of Florida and the United States for users and operations under 3SENSE TECHNOLOGY LLC, without prejudice to mandatory consumer protection rules applicable to the user based on their place of residence.
T23.1 Disputes between user and 4U
Any dispute between a user and 4U will be addressed in good faith within 15 business days of written notification to soporte@4u.social or support@4u.social. If unresolved, it will be submitted to the ordinary courts of Medellin, Antioquia, Colombia (for FINDIT SAS operations) or to the courts of the State of Florida, USA (for 3SENSE TECHNOLOGY LLC operations), without prejudice to the Colombian consumer's right to approach the SIC or use Law 1480 of 2011 mechanisms.
T23.2 Disputes between Buyers and Sellers
Disputes between Buyers and Sellers are resolved directly between the parties. 4U may act as mediator upon request without incurring liability. If mediation fails, the parties may approach the SIC or Law 1480 of 2011 mechanisms.
T23.3 International users — Arbitration clause
For users domiciled outside Colombia with disputes against 4U exceeding USD 5,000, the following arbitration clause is agreed upon from this moment: the party wishing to initiate arbitration will notify the other party in writing. If no direct resolution is reached within 10 business days, the dispute will be AUTOMATICALLY submitted to arbitration administered by the Medellin Chamber of Commerce Arbitration and Conciliation Center, under its current rules, without requiring any additional agreement between the parties. Disputes below this threshold will be resolved before the competent courts per T23.1. This clause does not limit the consumer's right to approach consumer protection authorities in their jurisdiction where permitted by law.
T24 •MISCELLANEOUS
- Severability: if any clause is declared void or unenforceable, the remaining clauses remain in full force.
- No waiver: 4U's failure to exercise any right under these Terms does not constitute a waiver of that right.
- Language: the Spanish versión of these Terms is the official versión and prevails over any translation in case of discrepancy.
- Integration: these Terms, together with the Privacy Policy, the Community Guidelines, and the role-specific agreements (Seller, Creator), constitute the entire agreement between 4U and the user regarding use of the platform.
- Contact: soporte@4u.social (Colombia) / support@4u.social (international).
ACCEPTANCE
By registering or using the 4U platform, the user declares to have read, understood, and freely accepted these Terms and Conditions in their entirety, including the amendment acceptance mechanism in clause T22. This digital acceptance is fully valid pursuant to Article 824 of the Colombian Commercial Code, Law 527 of 1999, and the equivalent regulations of the user's jurisdiction.